Today more venues are turning to virtual tours to allow prospective clients to explore the venues and spaces entirely online.
Venues are scanned and modeled in 3D to create an accurate photorealistic view of the venue spaces. This allows prospective clients to see a venue and its event spaces virtually and allows venues to show clients proposed layouts with the ability to make changes in real time.
It can be a competitive market for owners of venues and event spaces. Whether your space is for hosting exhibitions, corporate events, parties, etc., there are lots of similar spaces trying to get the same business. Virtual tours help set your event spaces apart.Â
The top benefits of a virtual tour for your venue
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Engage Clients Remotely
Having the ability to engage clients remotely is very important. With virtual capabilities, it helps to drive more traffic to a venue's event spaces, providing an interactive and informative tool for clients, opening the door to more business, and the ability to sell their venue and book more events remotely. It's more important than ever to have options for virtually booking events and working with clients without meeting in person.Â
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Enhance Your Professional Image
While using your mobile device for a live tour is more than adequate, if you're going to put a video tour on your website or use it in marketing emails or on social media, you want something that looks as professional as possible.Â
If it's someone you have used before, you may have the opportunity to include footage of previous events in your video tour.Â
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Increase Your Bookings
We have heard stories and seen reviews of venues where the customer did not find the venue as advertised. With a virtual tour, you can provide all potential customers with a fully immersive experience and show them exactly what they can expect to find when they come to your site.
A well-designed virtual tour will make customers more likely to book directly with you. A well-built website with interactive features keeps visitors on your website for longer. When your customers interact with the website, feeling they are in total control of their decision-making.Â
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Increase Your On-site Time
A virtual tour also helps with your SEO. It reduces your website's "bounce rate." A bounce rate is the rate at which customers leave a website after viewing one page. Virtual tours can help you keep potential clients engaged for longer, so they'll be much more likely to see why they should book with you.
Virtual tours typically take around a minute, which is much longer than the time someone might spend on a site without interactive features. With a virtual tour, your bounce rate will decrease; your on-site time will increase, resulting in better search engine rankings, more online exposure, and more traffic.
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Saves You Time
With the booking element sorted, you can concentrate on other logistical factors of your business that you have been focused on and secure regular bookings. Virtual tours free up your time to allow you and your team to focus on other areas of your business. You can also save your team's time by not needing to do as many guided tours before or after booking.Â
Get ready for the spring and summer busy seasons! Virtual tours are one of the best ways to do so if you are a venue owner or manager who wants to attract more clients. Contact us to develop a custom virtual tour solution for your space.Â