We all know that it’s hard for prospective buyers to truly envision themselves in a home when it’s completely empty. The vast empty spaces can sometimes feel cold and sterile, two things that prevent prospective buyers from making an offer. Additionally with the pandemic came the issue of not being able to visit properties in person.

This is where virtual staging saves the day. 

Buyers, who are forced to stay at home, can now browse properties and see what they would look like fully furnished. It adds the “homey” quality that is severely lacking in an empty property. We at Virtual 360 NYC realize how important this is to help the real estate market get back on its feet.

But with all tools, there are some tips and tricks that everyone should know when first approaching the concept of virtual staging.

1. Stick to a theme:

When showing a property, especially online, pictures are the only thing that helps tell prospective buyers a “story” about the property. Furnishing a bedroom with a crib and baby-colored furniture can attract young families looking for more space than their current studio or one-bedroom apartment. Little things like this can really make a difference when clients and their brokers can’t visit the property in person.

2. Lighting and wall accents are everything: 

Bright lighting against plain white walls makes spaces seem cold, sterile, and unwelcoming. In an effort to make the space feel more like a future home, accent the walls with paintings and other types of art. Perhaps tint the lighting so it doesn’t seem too harsh. (Natural lighting has been proven to alter people’s perspectives and make them more likely to put down the check). We at Virtual 360 NYC are masters at making every property look like a buyer’s dream home!

3. Complimentary Colors:

In order to make prospective buyers feel more welcome, one should always pay attention to the color scheme of any given room and/or property. Colors that are too bright or clash with each other should be avoided. Additionally, the furniture in any given room shouldn’t all be the same color (especially not the same color as the walls!).

4. Know Your Audience:

Knowing what pool of buyers you need to market to can be very helpful when trying to sell any property. Have an empty space? Perhaps make it into a game room for a family with kids. A maid’s room that isn’t necessary? Perhaps a dressing room for mom. Make sure to show off the backyard! Perks like these, especially if staged well, can give an edge to any property. We at Virtual 360 NYC have years of experience in turning empty spaces into picturesque homes. Contact us for a quote today!